Bernhard S. Swoboda: search on Z-Library

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1

The impact of culture on brand perceptions: a six‐nation study

Foscht, Thomas, Maloles, Cesar, Swoboda, Bernhard, Morschett, Dirk, Sinha, Indrajit

Journal:

Journal of Product & Brand Management

Year:

2008

Language:

english

File:

PDF, 216 KB

english, 2008

2

International value chain processes by retailers and wholesalers — A general approach

Bernhard Swoboda, Thomas Foscht, Gérard Cliquet

Journal:

Journal of Retailing and Consumer Services

Year:

2008

Language:

english

File:

PDF, 1.53 MB

english, 2008

3

Internet vs. brick-and-mortar stores - analysing the influence of shopping motives on retail channel choice among internet users

Schramm-Klein, Hanna, Swoboda, Bernhard, Morschett, Dirk

Journal:

Journal of Customer Behaviour

Year:

2007

Language:

english

File:

PDF, 209 KB

english, 2007

4

Decades of research on market entry modes: What do we really know about external antecedents of entry mode choice?

Dirk Morschett, Hanna Schramm-Klein, Bernhard Swoboda

Journal:

Journal of International Management

Year:

2010

Language:

english

File:

PDF, 335 KB

english, 2010

5

The importance of retail brand equity and store accessibility for store loyalty in local competition

Swoboda, Bernhard, Berg, Bettina, Schramm-Klein, Hanna, Foscht, Thomas

Journal:

Journal of Retailing and Consumer Services

Year:

2013

Language:

english

File:

PDF, 293 KB

english, 2013

6

Competitive strategies in retailing—an investigation of the applicability of Porter's framework for food retailers

Dirk Morschett, Bernhard Swoboda, Hanna Schramm-Klein

Journal:

Journal of Retailing and Consumer Services

Year:

2006

Language:

english

File:

PDF, 356 KB

english, 2006

7

How do past mode choices influence subsequent entry? A study on the boundary conditions of preferred entry modes of retail firms

Swoboda, Bernhard, Elsner, Stefan, Olejnik, Edith

Journal:

International Business Review

Year:

2015

Language:

english

File:

PDF, 718 KB

english, 2015

8

Neuere Entwicklungen im Handelsmanagement: Umfeldbedingungen und Strategische Konzepte

Joachim Zentes and Bernhard Swoboda

Journal:

Marketing: Zeitschrift für Forschung und Praxis

Year:

1999

Language:

german

File:

PDF, 3.92 MB

german, 1999

9

Einflussfaktoren auf die Wahl einer Markteintrittsstrategie: Eine meta-analytische Untersuchung der Entscheidung zwischen Tochtergesellschaft und Kooperation

Dirk Morschett, Bernhard Swoboda, Hanna Schramm-Klein

Journal:

Journal of Business Economics

Year:

2008

Language:

german

File:

PDF, 2.19 MB

german, 2008

10

Towards a conceptual model of country market selection: Selection processes of retailers and C&C wholesalers

Swoboda, Bernhard, Schwarz, Sandra, Hälsig, Frank

Journal:

The International Review of Retail Distribution and Consumer Research

Year:

2007

Language:

english

File:

PDF, 786 KB

english, 2007

11

Mixed Methods — Ein neuer neuerer er Zugang in der empirischen Marketingforschung

Thomas Angerer, Thomas Foscht, Bernhard Swoboda

Journal:

Year:

2006

Language:

german

File:

PDF, 293 KB

german, 2006

12

Käuferverhalten Grundlagen — Perspektiven — Anwendungen

Thomas Foscht, Bernhard Swoboda

Journal:

Year:

2004

Language:

german

File:

PDF, 79 KB

german, 2004

13

SMEs' internationalisation patterns: descriptives, dynamics and determinants

Kuivalainen, Olli, Olejnik, Edith, Swoboda, Bernhard

Journal:

International Marketing Review

Year:

2012

Language:

english

File:

PDF, 209 KB

english, 2012

14

Perception of store attributes and overall attitude towards grocery retailers: The role of shopping motives

Morschett, Dirk, Swoboda, Bernhard, Foscht, Thomas

Journal:

The International Review of Retail Distribution and Consumer Research

Year:

2005

Language:

english

File:

PDF, 259 KB

english, 2005

15

[European Retail Research] European Retail Research || Retail in South Africa: profile and future prospects

Foscht, Thomas, Morschett, Dirk, Rudolph, Thomas, Schnedlitz, Peter, Schramm-Klein, Hanna, Swoboda, Bernhard

Year:

2015

Language:

english

File:

PDF, 369 KB

english, 2015

16

Debit and credit card usage and satisfaction

Foscht, Thomas, Maloles, Cesar, Swoboda, Bernhard, Chia, Swee‐Lim

Journal:

International Journal of Bank Marketing

Year:

2010

Language:

english

File:

PDF, 200 KB

english, 2010

17

Predictors and effects of retail brand equity – A cross-sectoral analysis

Swoboda, Bernhard, Weindel, Julia, Hälsig, Frank

Journal:

Journal of Retailing and Consumer Services

Year:

2016

Language:

english

File:

PDF, 506 KB

english, 2016

18

National cultural value models and reputation of MNCs

Swoboda, Bernhard, Batton, Nadine

Journal:

Cross Cultural & Strategic Management

Year:

2019

Language:

english

File:

PDF, 933 KB

english, 2019

19

How country development and national culture affect the paths of perceived brand globalness to consumer behavior across nations

Swoboda, Bernhard, Sinning, Carolina

Journal:

Journal of Business Research

Year:

2020

File:

PDF, 2.15 MB

2020

20

Schritt für Schritt: Erfolgreiche Internationalisierungsstufen von KMU

Bernhard Swoboda, Martin Jager, Dan Cristian Dabija

Journal:

Marketing Review St. Gallen

Year:

2009

Language:

german

File:

PDF, 639 KB

german, 2009

21

Coordinating the international retailing firm: Exploratory models and evaluations of structural, systemic, and cultural options

Bernhard Swoboda, Michael Anderer

Journal:

Journal of Retailing and Consumer Services

Year:

2008

Language:

english

File:

PDF, 643 KB

english, 2008

22

International SME Alliances: The Impact of Alliance Building and Configurational Fit on Success

Bernhard Swoboda, Markus Meierer, Thomas Foscht, Dirk Morschett

Journal:

Long Range Planning

Year:

2011

Language:

english

File:

PDF, 393 KB

english, 2011

23

Does Centralising Global Account Management Activities in Response to International Retailers Pay Off?

Prof. Bernhard Swoboda, Dr. Andrea Schlüter, PhD. Cand. Edith Olejnik, Prof. Dirk Morschett

Journal:

Management International Review

Year:

2012

Language:

english

File:

PDF, 2.25 MB

english, 2012

24

[European Retail Research] European Retail Research || Measurement of Attitude Toward Private Labels: A Replication and Extension

Swoboda, Bernhard, Morschett, Dirk, Rudolph, Thomas, Schnedlitz, Peter, Schramm-Klein, Hanna

Year:

2009

Language:

english

File:

PDF, 144 KB

english, 2009

25

Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers

Swoboda, Bernhard, Berg, Bettina, Schramm-Klein, Hanna

Journal:

Journal of Retailing

Year:

2013

Language:

english

File:

PDF, 306 KB

english, 2013

26

Preferences and Performance of International Strategies in Retail Sectors: An Empirical Study

Swoboda, Bernhard, Elsner, Stefan, Morschett, Dirk

Journal:

Long Range Planning

Year:

2014

Language:

english

File:

PDF, 816 KB

english, 2014

27

Linking Processes and Dynamic Capabilities of International SMEs: The Mediating Effect of International Entrepreneurial Orientation

Swoboda, Bernhard, Olejnik, Edith

Journal:

Journal of Small Business Management (Wiley)

Year:

2014

Language:

english

File:

PDF, 186 KB

english, 2014

28

International transfer and perception of retail formats

Swoboda, Bernhard, Berg, Bettina, Dabija, Dan-Cristian

Journal:

International Marketing Review

Year:

2014

Language:

english

File:

PDF, 340 KB

english, 2014

29

[European Retail Research] European Retail Research || Customer Satisfaction with Loyalty Card Programs in the Austrian Clothing Retail Sector - an Empirical Study of Performance Attributes Using Kano’s Theory

Schnedlitz, Peter, Morschett, Dirk, Rudolph, Thomas, Schramm-Klein, Hanna, Swoboda, Bernhard

Year:

2010

Language:

english

File:

PDF, 176 KB

english, 2010

30

[European Retail Research] European Retail Research || Consumer Perceptions of Grocery Retail Formats in Romania: The Varying Impact of Retailer Attributes

Morschett, Dirk, Rudolph, Thomas, Schnedlitz, Peter, Schramm-Klein, Hanna, Swoboda, Bernhard

Year:

2009

Language:

english

File:

PDF, 157 KB

english, 2009

31

[European Retail Research] European Retail Research || Antecedents of Customer Behavioral Intentions for Online Grocery Shopping in Western Europe

Foscht, Thomas, Morschett, Dirk, Rudolph, Thomas, Schnedlitz, Peter, Schramm-Klein, Hanna, Swoboda, Bernhard

Year:

2015

Language:

english

File:

PDF, 363 KB

english, 2015

32

The Effects of Perceived Brand Globalness and Perceived Brand Localness in China: Empirical Evidence on Western, Asian, and Domestic Retailers

Swoboda, Bernhard, Pennemann, Karin, Taube, Markus

Journal:

Journal of International Marketing

Year:

2012

Language:

english

File:

PDF, 181 KB

english, 2012

33

Explaining the differing effects of corporate reputation across nations: a multilevel analysis

Swoboda, Bernhard, Puchert, Cathrin, Morschett, Dirk

Journal:

Journal of the Academy of Marketing Science

Year:

2016

Language:

english

File:

PDF, 632 KB

english, 2016

34

Ausprägungen und Determinanten der zunehmenden Convenienceorientierung von Konsumenten

Bernhard Swoboda

Journal:

Marketing: Zeitschrift für Forschung und Praxis

Year:

1999

Language:

german

File:

PDF, 1.81 MB

german, 1999

35

Electronic commerce‐based internationalisation of small, niche‐oriented retailing companies

Foscht, Thomas, Swoboda, Bernhard, Morschett, Dirk

Journal:

International Journal of Retail & Distribution Management

Year:

2006

Language:

english

File:

PDF, 274 KB

english, 2006

36

Internationalization Speed of Online Retailers: A Resource-Based Perspective on the Influence Factors

Schu, Matthias, Morschett, Dirk, Swoboda, Bernhard

Journal:

Management International Review

Year:

2016

Language:

english

File:

PDF, 562 KB

english, 2016

37

[European Retail Research] European Retail Research ||

Schramm-Klein, Hanna, Foscht, Thomas, Morschett, Dirk, Rudolph, Thomas, Schnedlitz, Peter, Swoboda, Bernhard

Year:

2014

Language:

english

File:

PDF, 303 KB

english, 2014

38

International strategy’s effects on retailers’ local implementation and performance

Swoboda, Bernhard, Morbe, Lukas, Hirschmann, Johannes

Journal:

International Business Review

Year:

2017

Language:

english

File:

PDF, 455 KB

english, 2017

39

Increased content of type-VI collagen epitopes in human ostearthritic cartilage: Quantitation by inhibition ELISA

Bernd Swoboda, Oliver Pullig, Thorsten Kirsch, Bernd Kladny, Bernhard Steinhäuser, Gerd Weseloh

Journal:

Journal of Orthopaedic Research

Year:

1998

Language:

english

File:

PDF, 413 KB

english, 1998

40

Changes in foreign operation modes: Stimuli for increases versus reductions

Bernhard Swoboda, Edith Olejnik, Dirk Morschett

Journal:

International Business Review

Year:

2011

Language:

english

File:

PDF, 229 KB

english, 2011

41

Allied groups on the road to complex networks

Joachim Zentes, Bernhard Swoboda

Journal:

Technology in Society

Year:

2000

Language:

english

File:

PDF, 1.27 MB

english, 2000

42

Quality of College Life (QCL) of Students: Further Validation of a Measure of Well-being

M. Joseph Sirgy, Dong-Jin Lee, Stephan Grzeskowiak, Grace B. Yu, Dave Webb, Karma El-Hasan, Jose Jesus Garcia Vega, Ahmet Ekici, J. S. Johar, Anjala Krishen, Ayca Kangal, Bernhard Swoboda, C. B. Claib

Journal:

Social Indicators Research

Year:

2010

Language:

english

File:

PDF, 253 KB

english, 2010

43

Entry Modes for Manufacturers’ International After-Sales Service: Analysis of Transaction-specific, Firm-specific and Country-specific Determinants

Dirk Morschett, Hanna Schramm-Klein, Bernhard Swoboda

Journal:

Management International Review

Year:

2008

Language:

english

File:

PDF, 661 KB

english, 2008

44

Biblio Service

Bernhard S. Swoboda

Journal:

Management International Review

Year:

2008

Language:

english

File:

PDF, 132 KB

english, 2008

45

Sortimentsmanagement in der Fashion-Branche — Was in zweistufigen Systemen von vertikal integrierten Unternehmen zu lernen ist

Bernhard Swoboda, Klaus Harnack, Markus Janz, Thomas Foscht

Journal:

Marketing Review St. Gallen

Year:

2006

Language:

german

File:

PDF, 159 KB

german, 2006

46

Wertkettengestaltung in der Fashion-Branche — „Vertikales” Marketing von Systemmarken

Bernhard Swoboda, Markus Janz

Journal:

Marketing Review St. Gallen

Year:

2007

Language:

german

File:

PDF, 501 KB

german, 2007

47

Altered IgE epitope presentation: A model for hypoallergenic activity revealed for Bet v 1 trimer

Raffaela Campana, Susanne Vrtala, Bernhard Maderegger, Yuliya Dall’Antonia, Domen Zafred, Katharina Blatt, Harald Herrmann, Margarete Focke-Tejkl, Ines Swoboda, Sandra Scheiblhofer, Anna Gieras, Angel

Journal:

Molecular Immunology

Year:

2011

Language:

english

File:

PDF, 732 KB

english, 2011

48

Moderating role of involvement in building a retail brand

Ahlert, D., Swoboda, Bernhard, Haelsig, Frank, Schramm‐Klein, Hanna, Morschett, Dirk

Journal:

International Journal of Retail & Distribution Management

Year:

2009

Language:

english

File:

PDF, 143 KB

english, 2009

49

Hypoallergenic derivatives of the major birch pollen allergen Bet v 1 obtained by rational sequence reassembly

Campana, Raffaela, Vrtala, Susanne, Maderegger, Bernhard, Jertschin, Peter, Stegfellner, Gottfried, Swoboda, Ines, Focke-Tejkl, Margarete, Blatt, Katharina, Gieras, Anna, Zafred, Domen, Neubauer, Ange

Journal:

Journal of Allergy and Clinical Immunology

Year:

2010

Language:

english

File:

PDF, 791 KB

english, 2010

50

A taxonomy of small- and medium-sized international family firms

Bernhard Swoboda, Edith Olejnik

Journal:

Journal of International Entrepreneurship

Year:

2013

Language:

english

File:

PDF, 336 KB

english, 2013